Our mission is simple: To redefine leadership for the modern era.

Why? The world is rapidly changing around us. Digital has disrupted every aspect of society. Millennials are redefining the workplace and the internet has forever changed the customer experience. This new era requires leaders who understand how to navigate the modern world and can deliver on a positive vision of the future.

Our objective is to equip leaders to achieve their vision for the future and make a positive difference to the world around them.

Our services distil two decades experience advising leaders from across across business, government, charity, politics and entertainment to deliver results that provide measurable value to our clients.

Our services are tailored to our clients specific leadership needs and have ranged from helping clients deliver presentations with confidence through to publishing bespoke research, partnering to deliver digital transformation strategies through to helping our clients build their own personal brand.

Our team of experts is ready to help you develop strategies for not only surviving, but thriving in the future.

Give us a call today to find out how we can help you achieve your goals.


Dean Russell Biography Photo.jpg


CEO & Founder

Dean Russell, founder & CEO, epifny consulting is a leadership and pitch strategist with experience working with top global agencies advising CEOs, government departments, high profile politicians and celebrities. 

A former physicist with papers published in the British Library, Dean is a former Parliamentary Candidate, a Fellow of the Royal Society of Arts, Manufactures and Commerce (RSA), a Volunteer Champion for the Media Trust and former Regional Vice Chairman for the Federation of Small Business.

Dean has been involved in many award-winning campaigns and is also a judge for several awards including 10+ years judging the British Association Screen Entertainment (BASE) Awards. Dean was formerly a special advisor to the British Interactive Media Association (BIMA), Vice Chair of the NHS Healthspace Patient Reference Panel, member of NHS Clinical Reference Panel and judge for the Third Sector Excellence Awards. Dean is also a seasoned storyteller and children’s book author with four books published to date. 

Dean is a regular commentator on the impact of digital in society and across business regularly focussing upon the impact of social media, digital and the latest mobile. This includes writing columns, articles and press interviews for the BBC and The Times.

Dean has a passion for charities, education and health.  Which led him to co-authoring several professional reports on these sectors.  This included delivering strategic consultancy for the Department of Health, reviewing the entire NHS website landscape – the findings were later revealed in the Health Service Journal and in The Guardian newspaper.

Brands Dean has provided senior strategic counsel to cover a range of sectors, including; entertainment (FremantleMedia), technology (HP), telecoms (GSMA), health (Department of Health), charity (British Heart Foundation), education (University of Birmingham), food and beverage (Pret A Manger), FMCG (P&G Pampers), oil & gas (Saudi Aramco) and business analytics (SAS).

Most recently, Dean has authored a new professional pitch guide - How To Win: The Ultimate Professional Pitch Guide.

Dean is a regular speaker and commentator, and can be contacted for media interviews, speeches and commentary via or call  +44 (0)800 029 3739.